Article Marketing & Online Marketing Strategies from IdeaMarketers - Where Your Ideas Shine

5 Innovative Ways To Advertise Your Web Site

Kenth Nasstrom, Our official Affiliate Marketing Expert says:

1. Directory Linking Create a directory of web sites on a specific topic. Give people the option of adding the directory to their web site by linking to it. Put your business advertisement at the top of the director's home page. This technique will get lots of people to link to your web site and give you free advertising.

Read Kenth's entire article 5 Innovative Ways To Advertise Your Web Site

Guerrilla Marketing for Dummies

I had the opportunity to interview Jonathan Margolis and Patrick Garrigan who co-wrote Guerrilla Marketing for Dummies for the CreateAWOW Podcast.

If you're looking for some great ways to stand out from the crowd and get your business noticed, you'll enjoy this fun interview with two very innovative marketers. I'm sure you'll enjoy it as much as I did.

To listen, go to http://www.createawow.com/podcast.php

Email Marketing During A Weak Economy

Brian Rooney, Our official Autoresponders Expert says:

Email Marketing During a Weak Economy

Regardless of how you may feel about the financial news these days, many businesses are tightening up their budget these days.

My personal feeling on the economy goes something like this:

"Yes. I've heard there is a recession coming. I'm just not choosing to participate."

Read Brian's entire article Email Marketing During A Weak Economy

Three Common Website Design Mistakes That Can Cost You Business

Ruth Kuttler, Our official Web Design Expert says:

How many times have you visited a website and had to hunt around to determine what that site was about and who it was for? Maybe the site was boring and lifeless with nothing special to draw you in to it. I'd be willing to bet you didn't stick around very long. In the ten years I've been a website design and marketing professional, I've been asked to provide SEO and other marketing services for websites that were developed by other professionals. Getting visitors to a website makes absolutely no sense if they won't stick around and convert to leads and customers.

Read Ruth's entire article Three Common Website Design Mistakes That Can Cost You Business

Advertising on a Budget — Part 2: Thinking Small

Michele PW, Our official Advertising/Marketing Online Expert says:

Our goal was to both build the PWC brand and drive traffic to the Web site. Advertising regularly was essential. Yet it was also essential to keep our costs down. So we leveraged our monthly newspaper advertising to stretch our marketing dollar as far as we could.

How did we do that? We "thought small."

Read Michele's entire article Advertising on a Budget — Part 2: Thinking Small

Online PR Tip: How to Become an Official Expert

PR and media Expert, Nancy Marmolejo posted an excellent article on her blog: Online Visibility Tip: How to Become an “Official Expert”. She says, "Positioning yourself as a recognized expert is a smart way to build online visibility and increase your credibility. Let’s face it: fame has its benefits! A number of websites offer the opportunity to be featured as an “Official Expert” or an “Official Guide”. Some of these can be done for free, others will cost a small investment. You may be wondering if this is something that would benefit your business, so let me share 7 tips you need to know  and recommend some sites I personally use."

Read Nancy's 7 tips on her blog at
Online Visibility Tip: How to Become an “Official Expert”

Increase Site Traffic : Getting Others to Share Your Site

Lisa Preston, Our official Email Marketing Expert says:

After long hours of putting together a content website, many webmasters face a common dilemma; how to increase site traffic. One of the easiest and most compelling means of promotion is through the visitors that you do have. If you can get your visitors to share your site, you'll create a snowball or viral effect and you'll easily increase targeted web site traffic!

Read Lisa's entire article Increase Site Traffic : Getting Others to Share Your Site

TeleSeminar Profit Systems - How to Increase Your Profits With Free Niche TeleSeminars

Jeff Herring, Our official Article Marketing Expert says:

Article marketing and teleseminars are a match made in marketing heaven. You can quickly and easily turn a seven tips article in your niche into a profit pulling teleseminar in your niche.

Read Jeff's entire article TeleSeminar Profit Systems - How to Increase Your Profits With Free Niche TeleSeminars

Are You A Dreaded Yo-yo Marketer

Willie Crawford, Our official Joint Ventures Expert says:

When I was a kid, one of my favorite toys was a yo-yo - a spinning disc on a string that could be set in suspended motion with the flick of a wrist, and then reeled back in with a twitch of the hand.

Playing with a yo-yo was lots of fun, and my childish imagination never caused me to wonder what it might feel like to "be a yo-yo."

Read Willie's entire article Are You A Dreaded Yo-yo Marketer

Spyware - Eradicate It Now

Kenth Nasstrom, Our official Affiliate Marketing Expert says:

Spyware removal has become a tedious work. As the spyware threat has worsened, a number of techniques have emerged to counteract it. Among these are

* programs designed to remove or to block spyware * educating the users in such a way that spyware removal no longer is needed * user practices which reduce the chance of getting spyware on a system.

Read Kenth's entire article Spyware - Eradicate It Now